Update: Hundreds turn out for Bottom Dollar Grand Opening in Ross Towne Center

It is the first of two, new discount grocers to open along McKnight Road.

Several hundred people were waiting in line this morning when the ribbon was cut, opening the new Bottom Dollar Foods store in Ross Towne Center, located at 7221 McKnight Road. 

The grand opening festivities included giveaways of free private brand products to the first 200 customers, free reusable bags while supplies last, along with a guest appearance by former Pittsburgh Steeler LC Greenwood, who signed autographs.

The new store opened as its next door neighbor, , owned by Giant Eagle, continues to prepare for its opening sometime in October or November. 

Bottom Dollar District Manager Barb Bell didn’t want to talk about the nearby competitor. 

“We’re just hoping the customers like our banner, and they’ll see the great prices,” she said. “I think they’ll find a competitive environment here and great associates helping them shop.” 

Two-thirds of the products offered by Bottom Dollar are brand name, the remaining are the house brand “My Essentials.” Store Manager Mark Sansone said that’s what sets it apart from stores like . 

“I think the main difference is we carry the majority of the recognizable national brands,” he said. “We’re happy to be here to serve this market, we’re looking forward to doing business.” 

Bottom Dollar is similar to Aldi in that it asks customers to bring their own shopping bags, or purchase reusable ones at the store. 

Unlike Aldi, Bottom Dollar customers will have to sign up for a free membership card in order to take advantage of many of the discounts. 

Bottom Dollar also accepts manufacturer's coupons and customers can find store coupons on the company’s web site. 

“They can get coupons downloaded right to their card so they don’t have to clip and carry coupons with them,” said Bell. 

The store is open 8 a.m. to 10 p.m. Monday through Saturday and 8 a.m. to 9 p.m. Sunday. 

As part of the grand opening festivities, Bottom Dollar Food donated $500 to each of the following schools: McIntyre Elementary School, North Hills Senior High School, North Hills Junior High School and Ross Elementary School. 

Bottom Dollar Food has 13 stores in the Pittsburgh area, including the store in Ross and a new store at 1100 Chartiers Avenue in McKees Rocks, which also opened today. It is owned by Delhaize America, which has more than 1,500 stores along the East Coast, according to the company’s web site.  

Delhaize America companies include Food Lion, Harveys, Hannaford Supermarkets, Reid's and Sweetbay Supermarket. 

The company is part of Delhaize Group (NYSE: DEG), an international grocery retailer based in Brussels, Belgium. 

The Ross store employs 30-35 associates, and is still accepting applications.

Anyone interested in applying for employment opportunities at Bottom Dollar Food may visit http://www.bottomdollarfood.com/careers.asp

Tell us what you think of the new Bottom Dollar Foods in the comments box below.

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Richard Cook August 16, 2012 at 06:51 PM
More Facebook comments: Diane L Stiegler Gonna go and check out the new store but think ll wait for a few days till the Hopla dies down. Im all for a bargin but not in lines like that. Happy to see new stores coming in.
Richard Cook August 16, 2012 at 06:51 PM
More Facebook comments: Josephine Delahunty Paytas Nothing is worth waiting in a line like this.
Richard Cook August 16, 2012 at 06:52 PM
More Facebook comments: Diane Fereday Collery They have a giveaway for the first 200 people, right? Some people will do anything to get free junk (even if it's useless:). I'll check the store out in a week or 2
Carol K August 17, 2012 at 09:18 PM
Congratulations to you, Jason, for having unlimited funds and a great, high-paying job so that you don't have to save money when you shop. Come on, man. The lines were a one-time thing, and people from the North Hills have yet another business bringing in tax dollars and jobs. That is a plus in my book. Really.
jane yinzer burgh August 17, 2012 at 09:35 PM
Yea, Carol Klaus, I'm with you on Jason's comment. Who doesn't want to save money. Like they say on the Grey Poupon commercial "How do you think I got so rich!!!!"


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